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Visa Hit by US Anti-trust Lawsuit 💳

Visa Hit by US Anti-trust Lawsuit 💳

Hey there! 👋
There are some things money can’t buy. For everything else, Visa allegedly charges a bit too much — according to the DOJ. The U.S. Department of Justice (DOJ) has initiated a lawsuit against Visa, accusing the global payment giant of engaging in monopolistic practices within the U.S. debit card market.
Let’s dive into what happened, how this affects businesses, and how law firms could be involved.
Don't have time for the full scoop? No worries, we've got you covered with a quick summary: click here
What did Visa do? 🤨
The legal action centres on Visa’s dominant position in the US debit card market, where it controls over 60% of transactions. The DOJ alleges that Visa has leveraged this market power to engage in anti-competitive practices, resulting in merchant fees totalling more than $7 billion annually.
Visa has also allegedly imposed restrictive conditions on merchants by effectively blocking access to lower-cost payment networks. Not only does this stifle competition, but it also suppresses innovation in the fintech sector. This hinders the growth of potential rivals like PayPal, Square, and Apple Pay. Furthermore, Visa is accused of cementing its dominance through exclusionary agreements with banks and merchants, effectively penalising those attempting to switch to competitor networks.
Visa rejects these claims, deeming the lawsuit “baseless,” asserting that it disregards the competitive landscape shaped by fintech growth, and positioning Visa as merely one player in a dynamic market.
What Visa’s Legal Battle Means for Businesses? 📊
It is crucial to understand that this case is part of a broader antitrust initiative led by the DOJ under the Biden administration, which has intensified its focus on curbing monopolistic practices across various industries. Recent high-profile cases against Google, Apple, and Ticketmaster underscore the administration’s commitment to addressing corporate consolidation, innovation stifling, and consumer protection.
The case's outcome could have far-reaching consequences for the payments industry. If successful, the DOJ could lead to significant structural reforms in how debit card networks function, potentially fostering greater competition and lowering costs for merchants. However, the litigation is likely to be protracted, with Visa set to mount a strong defence.
For businesses, particularly those dependent on debit card transactions, the case could offer significant relief through reduced fees, potentially improving profit margins. However, many may adopt a cautious approach in forming new partnerships with payment providers until the lawsuit's resolution.
How could law firms be involved? ⚖️
In Visa’s antitrust lawsuit, several law firm departments would be integral to the case.
The Antitrust and Competition Law Department would spearhead the defence, focusing on Visa’s practices under antitrust legislation such as the Sherman Act. Their job would be to prove that Visa’s practices aren’t anticompetitive and its actions benefit consumers and overall market competition.
Additionally, if the case triggers related lawsuits from affected businesses or consumers, class action lawyers may also become involved.
Furthermore, the Corporate or Mergers & Acquisitions Department could be needed if the lawsuit’s outcome necessitates structural changes in Visa’s business, such as divestitures or modifications to its agreements with financial institutions.
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I hope you enjoyed this article. See you next week! 👋
Written by Sana Feroz